Planned Parenthood Losing Social-Media War Sparked by Undercover Videos
Planned Parenthood for America is losing the social-media war in the aftermath of undercover videos on its fetal-tissue donations from abortions, according to an analysis released Friday.
NetBase, a Silicon Valley firm that analyzes social-media trends, found that “net sentiment” toward Planned Parenthood turned “decisively negative” after the July 14 release of the first video by the pro-life Center for Medical Progress.
The center has released a total of seven videos as part of its Human Capital project, with the latest one posted on Wednesday.
“PP’s Average net sentiment for the three months leading up the release of the first video was +62; as of August 20, 2015, PP’s sentiments stands at -26,” according to the NetBase analysis.
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