Liberty University president Jerry Falwell Jr., the son of the late televangelist, endorsed Donald Trump on Tuesday, giving Republican front-runner the blessing of one of the evangelical community’s biggest names just days before the Iowa caucuses.

In a statement announcing his endorsement, Falwell called Trump “a successful executive and entrepreneur, a wonderful father and a man who I believe can lead our country to greatness again.”

Falwell’s move has long been expected since he has showered praise on the billionaire in recent weeks and developed a rapport with Trump. But the timing of the formal announcement is significant, coming as Trump and Ted Cruz compete intensely in Iowa for the support of social conservatives.

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